Construction Market Research, Analysis, & Reporting Services

Strategic Marketing Associates is a construction market research & consulting firm offering a full range of services for organizations seeking to enhance their knowledge base, make well-informed decisions, and ensure the best course of action.

SMA’s Construction Market Research Offerings Include:

• Market Studies, Assessments, & Profiles
• Product Assessments & Features Evaluations
• Customer | Client Surveys
  • Voice of the Customer Surveys
  • Customer Satisfaction Surveys & Needs Analysis
  • Perception Studies
  • Program Evaluations
  • Membership Surveys
• Tracking Studies
  • Image / Brand Assessments
  • Attitude and Awareness Studies
  • Advertising Effectiveness Studies
• Pricing Studies
• Distribution Channel Studies
• Competitive Intelligence
• Employee Surveys
• Construction Trend Analysis
• Trade Show Market Research Services
  • Booth Surveys
  • Focus Group Sessions
  • One-on-one Interviews
  • Competitor Research, Profiling, & Analysis